Quiet Luxury
“Quiet luxury” might be a term coined in response to the sartorial code of hit TV show Succession.
“Quiet luxury” might be a term coined in response to the sartorial code of hit TV show Succession.
The T-shirt is to every wardrobe what salt and pepper are to a kitchen cupboard: a fundamental staple. It’s one that is often overshadowed by more standout ingredients, but which provides a consistent base that’s always in season — and forever appropriate.
A jumper is one of the most diverse pieces of clothing in the Western closet. If this garment was to be personified, there would be a version for almost every kind of person.
Some people are as known for their fashion choices as they are their full-time jobs.
The jumper has a unique significance in today’s modern wardrobe. Comfortable, reliable, and endlessly wearable, its constant presence in our day-to-day lives means each jumper racks up its own sentimental history.
Consider the closet a feat of architecture. In a similar vein to a bricks and mortar structure, today, the modern wardrobe is built upon a foundation of solid staples that stand the test of time and endure all seasons. And fewer pieces encapsulate this sense of permanence quite like the roll neck jumper.
John Smedley produce a wide range of products in an array of fibres, meaning customers will be able to find a style to suit any season.
If ever there was a garment to define smart-casual style, then the polo shirt would be it. Today, it’s a seamless hybrid between a classic tee and a button-up shirt.
Hand washing - rinse well in cold water after washing followed by a warm rinse. Failing to remove the detergent can leave the garment feeling soapy, greasy and boardy. It will also allow colour to bleed. Do not use too much detergent or shampoo.
If ever there was a garment to define smart-casual style, then the polo shirt would be it. Today, it’s a seamless hybrid between a classic tee and a button-up shirt.
We recommend that cashmere and cashmere blends are treated delicately and washed by hand.
Use a delicate detergent free from bleach as this can accelerate colour loss.
Who do you think of when you picture a cardigan? Perhaps it’s Kurt Cobain’s baggy button-ups that became synonymous with Nineties grunge.
Always turn your knitwear inside out and treat exactly as you would 100% merino wool.
Have you ever given black or white much thought? These monotone shades are so everyday, and to an extent so austere, that it’s unlikely they conjure an emotion in the same way that colours can.
In July 2000 we launched our first retail store at 24 Brook Street, Mayfair - an area renowned for luxury brands.