John Smedley x AEG
Care Label Project

Discover the best way to wash and care for your garments...

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Aftercare

Discover how to maintain The World's Finest Knitwear...

Regardless of choice, John Smedley’s Sea Island Cotton, our signature Extra Fine Merino Wool and our Imperial Kashmir are astoundingly luxurious fibres that are wonderfully easy to look after…

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Why Our Products Are So Good

Did you know it can take up to a year to create your John Smedley sweater from raw material to finished garment?

Whether it’s cotton, cashmere or Merino wool each one of our chosen fibres is lavished with care and attention long before it arrives at our factory doors…

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Cotton Processing

How are our John Smedley’s Sea Island Cotton fibres processed?

Long before we receive the final yarns to craft into The World’s Finest Knitwear garments for you, we are busy ensuring our John Smedley’s Sea Island Cotton itself is processed to the highest standards and in the finest way.

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Masters of Merino

One of our favourite fibres to work with, our extra fine merino has exceptional features and benefits.

Our extra fine Merino, nature’s wonder fibre has been around for centuries and plays an integral part in the creation of our iconic garments.

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