John Smedley introduces the first drop of its SS17 collection: The Architecture of Knit, inspired by British Brutalist architecture.

The range showcases John Smedley’s new vibrant colour palette, featuring beautifully subtle pastel hues such as: Terrill Green, Keeling Pink, Hayward Blue and Madin Yellow, contrasting with the energetic flashes of neon displayed in Gaudi Blue, Gehry Orange, Bevin Red and  Zaha Green.

In addition to our fresh SS17 colour palette, the SS17 Pre-Collection showcases five new John Smedley styles; four Menswear garments and one Womenswear piece.

Menswear introduces the latest essential John Smedley Polo shirt; Rhodes, featuring a shorter body length and smaller collar than Adrian, guaranteeing a sharp, tailored look.

The Pre-Collection also showcases Bennett, John Smedley’s Henley shirt. It’s defining feature is its Crew neck with buttoned opening.
The collection also introduces Wembury, our long sleeved alternative to Bennett. Perfectly suited to the harsher climates.

The range also features Stowe our super-luxurious T-shirt, crafted from 100% Silk. This tee is a real piece of John Smedley bliss.

Womenswear introduces Bowes, our latest Cardigan – beautifully crafted from John Smedley’s Sea Island Cotton. Bowes most striking feature is it’s defining short body length, providing a modern twist on a John Smedley classic.

Each garment presents an elegant silhouette, worthy of the John Smedley Mainline collection.

 

Furthermore, the SS17 Pre-Collection presents John Smedley classics, revamped in our new colour palette. Providing a modern take on timeless classics such as:

Adrian | Belden | Bradwell | Braedon | Noah | Roth

Belsize | Cassandra | Daniella | Paddington | Putney

The SS17 Pre-Collection features John Smedley’s staple shades, ensuring your favourite John Smedley classic style is available and establishing an elegant finish to SS17’s contemporary pieces.

Past season favourites: Bardot Grey and Dark Leather also return for SS17 Pre-collection – Bardot Grey in the Singular Collection and Dark Leather throughout the range.