It's the exceptional fineness, luxurious staple length and high tensile strength of John Smedley's Sea Island Cotton that sets it apart from other fibres. We hand-pick the cotton as it matures which maintains its purity and means we avoid using a chemical defoliant. The result is ethically produced, exceptionally soft knitwear that can be worn and washed again and again.
John Smedley continues to expand and innovate. Our latest collections are some of our best ever and we continue to break new ground. However, we only move forward by understanding and holding on to the importance of provenance. That applies to John Smedley as a company and the garments we create. It helps make us who we are and reminds us of our commitment to creating only the highest quality collections.
John Smedley is a successful knitwear brand, but the name itself comes from one of the company's founders. The first John Smedley saw the start of a lineage that has allowed the company to expand and develop into what it is today. We have a proud history and the John Smedley name is an integral part of who we are and where we have come from.