Our Flagship store with polo shirt style Coleman on display. Coleman is part of our Sport Collection and features the Jay Bird logo on the chest shield, inspired by the John Smedley archive. Available in 12 colours, there is one to work with every outfit.
Our Flagship store, Brook Street
The Polo Shirt - Sport SS13
Coleman taking centre stage at our Flagship store
The fantastic Sir Ben Kinglsey wearing style Bobby in a recent interview about his latest role in Iron Man 3. Bobby is our classic vee-neck sweater made from extra fine Merino wool.
Sir Ben Kingsley wearing style Bobby
Sir Ben Kingsley, wears style Bobby in ‘Mazarine Blue’ a new colour from our Autumn / Winter 2013 Collection. This style will be coming soon to the John Smedley Flagship store and online, watch this space! To watch the whole interview click here.
Our beautiful windows at the Flagship store in London, looking lovely for Christmas. Courtesy of Tam Lever at NotRocketScience.
It's time to wrap up!
Pretty snowflakes
The Perfect Gift this Christmas
Sneak peak of how the new Autumn Winter 2012 Collection looks at our Flagship store.
New season sweaters
Shop the new Autumn / Winter 2012 Collection
If you happen to be in the Mayfair area in London this week, be sure to pop into our flagship store at 24 Brook Street, W1k 5DG. Our fresh and exciting Spring ‘11 Collection recently launched there, with colours galore and innovative new styles.
Find out more about our flagship store at http://www.johnsmedley.com/uk/brook-street-store
John Smedley Flagship at 24 Brook Street
It’s freezing and Lea Mills looked absolutely beautiful this morning. The hills were dusted with frost and everything had a certain calm and stillness. One thing is for sure, winter is definately on the way and with it comes a sneek peak of the window display at our Flagship store on Brook Street.
A frosty morning at the John Smedley mill
We are over the moon with our glove Christmas tree and the staff in store have been struggling to keep their hands off. Our twinkly window display is decorated with clusters of baubles in sumptous tones of caramels, chocolate and charcoal. The gloves were knitted here in Matlock in various shades of green and sizes to create the prefect glove tree!
The rustle of Christmas is certainly upon us, with Christmas lights sparkling above and the jingle of Santa’s bells approaching. If you haven’t already had a chance to see the store, it’s definately worth a visit and you might be able to start some Christmas shopping whilst you’re down there too!
Our Flagship Store in all it's glory!
We absolutely g"love" this Christmas tree
Our Gloves are hand finished and made from New Zealand Merino Wool
We know he’s already been mentioned in our blog before (and we don’t want to over inflate his ego), but we couldn’t help but mention an excerpt from Martin Freeman’s recent interview in ES Magazine. When asked about his favourite places to shop, Martin replied “I’ll wear John Smedley till I die so I love the flagship store on Brook Street.”
So if you fancy a bit of celebrity spotting, or just to check out the latest collection of our finest knits head down to our Flagship Store, Brook Street, London.
Martin Freeman - Smedley 'til he dies! :: Image copyright ES Magazine
As you know from reading our blog on Monday, “Stitch London” and the “Knit the City” teams visited our Brook Street flagship store. I travelled down from our Matlock mill to take part in the wool week event with the rest of the Brook Street team.
The shop doors where closed at 6pm, inside the knitters were eagerly awaiting to get started with their Yarnstorming. A crowd of knitters and passers by were forming outside to watch the window take shape. Shortly after we re-opened the shop and greeted knitters and bloggers with champagne and all things knitted which ranged from little sheep, a brilliant copy of our famous bridge, scooters and lots of mini people wearing our classic styles.
It was a brilliant night to start wool week and well done to our friends at “Stitch London” and “Knit the city” they did a great job Yarnstorming the shop. If you haven’t seen the window yet its well worth a peek, it will be on shown in our Brook Street flagship store window until the 22nd October.
Mini people, wearing mini styles
The store window in all it's glory
John Smedley, inventor of the Long John's (and mini Long John's!)
The John Smedley mill in all it's woolly glory!
Yarnstormed!
Our friends at “Stitch London” and “Knit the City” will be yarnstorming the John Smedley flagship store tonight (Monday 11th October) at 6.30pm – 8.00pm. Well what is yarnstorming you may ask yourself? Those in the know will tell you that “yarnstorming is a type of graffiti or street art that employs colorful displays of knitted or crocheted cloth rather than paint or chalk”.
Stitch London (formerly Stitch and Bitch London) is a free, friendly yet feisty knitting group run by Lauren ‘Deadly Knitshade’ O’Farrell. Experts in their field, they have dedicated their time to prepare for the ultimate of yarnstorms for one night only.
If you can join the team tonight at 24 Brook Street, you can enjoy a special 20% discount on designer knitwear for all Stitch Londoners, a glass of sparkly, the chance to see a live yarnstorm and meet some of the John Smedley team. All we ask is for you to tweet/facebook the event to all your followers, and check back later in the week for pictures and news from the event.
Visit the Stitch London Blog to see sneak previews of tonights wonderful creations!
